National Writing Project

NWP Board of Directors

Donald McQuade

Board Member since 1996; Past-Chair of the Board (2008–2012); Chair of Conflicts of Interest Committee; Chair of Governance Committee; Member of Executive Committee

Professor of English, University of California, Berkeley, CA

Donald McQuade is Professor of English at the University of California, Berkeley. He recently returned to full-time teaching, research, and writing following nearly a decade as Vice Chancellor for University Relations at UC Berkeley.

Professor McQuade has served in several senior leadership positions at UC Berkeley, including Acting Vice Provost. As Dean of Undergraduate and Interdisciplinary Studies, he conceived and developed the Undergraduate Research Apprentice Program and was the founding Dean and a member of the faculty of the American Studies program. An ardent advocate of the arts, Professor McQuade has also served as Acting Chair of the Department of Dramatic Art. He is one of three faculty at Berkeley to have been awarded the title "Chancellor's Fellow."

A member of UC Berkeley's English faculty since 1986, Professor McQuade also teaches courses in writing, American literature, and American Studies. He has written, edited, and co-edited numerous books on writing, on American literature, and on American culture, especially on advertising. He has served as the guest curator of an exhibition entitled "Advertising America" at the Smithsonian Institution's Cooper-Hewitt Museum and has written the chapter on advertising in The Handbook of American Popular Culture. He also served as the general editor of the revival of the Modern Library series, for which he prepared an edition of the works of Ralph Waldo Emerson. He served on the Advisory Board of the William James Project, and he wrote the introduction to volume 9 of The Correspondence of William James.

His most recent publications are The Writer's Presence and Seeing & Writing, which he co-edited with his daughter, Christine. He is currently working on a project titled The Culture of Efficiency, which analyzes the implications of Frederick Winslow Taylor's principles of scientific management for twentieth century American culture. He has also been writing recently about the interrelations of patent medicine advertising and the rhetoric of evangelical religion.

Professor McQuade serves on several foundation and nonprofit boards.

He received his MA and PhD from Rutgers University.

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